The Korean Business Research Institute has revealed this month’s brand reputation rankings for actors!
The rankings were determined through a data analysis of the media coverage, participation, interaction, and community indexes of 100 actors who appeared in dramas, movies, or OTT content released between December 30, 2023 and January 30, 2024.
All of this month’s top five spots went to women: Shin Hye Sun, who recently starred in “Welcome to Samdalri,” topped this month’s list with a brand reputation index of 6,159,598 for January.
Jang Nara, who is currently starring in “My Happy Ending,” came in at a close second with a brand reputation index of 6,120,269.
“Marry My Husband” star Park Min Young took third place with a brand reputation index of 6,094,218, while her co-star Song Ha Yoon followed in fourth place with a score of 5,513,154.
Kim Yoo Jung, who recently starred in “My Demon,” rounded out the top five for January with a brand reputation index of 5,308,715.
Check out the top 30 for this month below!
cr: Soompi