The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual girl group members!
The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 712 girl group members, using big data collected from October 17 to November 17.
BLACKPINK’s Rosé shot to the top of this month’s list after seeing a staggering 841.05 percent increase in her brand reputation index since October. Her total score came out to a whopping 22,642,655 for November, placing her far ahead of the rest of the pack.
High-ranking phrases in Rosé’s keyword analysis included “APT.”, “Bruno Mars,” and “Billboard,” while her highest-ranking related terms included “hot,” “surpass,” and “smash success.” Rosé’s positivity-negativity analysis also revealed a score of 94.50 percent positive reactions.
Meanwhile, BLACKPINK’s Jennie took second place for the month with a brand reputation index of 6,125,088.
IVE’s Jang Won Young came in third place with a brand reputation index of 4,490,216 for November.
aespa’s Karina ranked fourth with a brand reputation index of 4,215,934, while aespa’s Winter rounded out the top five with a score of 3,746,336.
Check out the top 30 for this month below!
source: Soompi